Barrus Leads UK Marine Engine Market at Southampton International Boat Show 2026
Barrus Leads the UK Marine Engine Market at Southampton International Boat Show 2026
Bicester, UK — 1 October 2026: Barrus celebrated an outstanding Southampton International Boat Show, with its marine brands leading both the outboard and inboard engine markets in the UK.
Mercury, distributed by Barrus, powered more than half of all engines displayed in the show's main open display areas, achieving a market share of 54%. Yanmar, also distributed by Barrus, was the most preferred inboard engine brand, achieving a 40.5% market share of engines installed in boats on display.
These results meant Barrus represented the leading brand in both the outboard and inboard engine sectors at the international exhibition.
“We were proud to be the market leader in the UK for both the outboard and inboard engine markets,” said Graham Knox, Chief Executive of Barrus.
“The Southampton Boat Show gives a clear indication of the preferred engine choice of boat builders, dealers and end users. Seeing Mercury and Yanmar in leading positions reflects the quality of the products, the strength of our dealer network and the industry-leading support provided by the Barrus team.
“Most importantly, however, it reflects the trust our customers place in us. We want to thank our dealers, boat builders and customers for their continued support.”